Top five foreigners using Sina Weibo

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Top 5 Foreigners on Sina Weibo 1. Aoi Sola, Japanese actress Signed up: 2010-11-11 Weibo account: @苍井空 First message: “中国的朋友们你们好,我是苍井空。十分高兴能和大家见面。我在新浪的微博正式开通了,希望今后能新浪通过微博和大家交流,还请大家多多关照。 这是我为大家做的视频,请多捧场哦” Number of followers: 13,493,738 2. Jang Keun Suk, South Korean actor, singer and model Signed up: 2011-8-12 Weibo account: @张根硕 First… Read more »

Finding Contacts on Weibo

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I hope it doesn’t sound too crazy, but Weibo isn’t just for marketing – it can be used for sales, too. And I’m not talking about posting a sales link for e-commerce. It’s about finding contacts. Why on Weibo? Because… Read more »

A Few Tips on Weibo Marketing

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Clear and Accurate Positioning First ask yourself, what you want to use this Weibo account for. What are your expectations? Is it branding, sales, customer service, reputation management or looking for cooperation/VC/suppliers? Find out what you want, answer that first… Read more »

Sina Weibo Officially Launches Paid Services

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On June 19, Sina Weibo launched new paid services for its members. For 10 RMB/month or 108 RMB/year, users can sign up for a premium membership which gives them special privileges over non-paying users. Perks include special badges on their… Read more »

Why Should Western Companies Get a Weibo Account?

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Many ask us, why do I need a Chinese Weibo account when I’m not in China at all!  While this may seem reasonable, you must remember that Chinese are interacting with your brand whether you like it or not!